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Google Panda Update Infographic

Its been one year since Google made clear their opposition to "thin content" websites ranking high in the SERPS with a major change to the algorithm, codenamed "Panda". This great infographic from SearchEngineLand.com explains what it means to webmasters and how you can avoid having your site penalized through creating rich and unique content throughout your sites. … [Read more...]

New Google Privacy Policy: Is There Such a Thing as Privacy with Google?

You’ve likely seen all the hype about new Google privacy policy that was released last month. Everyone and their brother has an opinion about whether is evil or just invasive. But the truth is that these changes won’t affect you too much, and here’s why... One of the biggest changes that Google announced was that they will now track your searches across all of its services, including … [Read more...]

SEO Infographic : Goldilocks SEO

Anyone with more than a passing interest in internet marketing should definitely be reading SEOBook.com by Aaron Wall, who I believe is a Bay Area local. His approach is always well thought out and researched, and he's never afraid to tell it like it is. In this infographic he's likened SEO effort to Goldilock's preference in porridge from story of  The Three Bears. Is your current internet … [Read more...]

Google Search Releases a New Penalty for Pages with Top Heavy Ads

If your page is top heavy with ads and offers content on the down low, Google will now penalize your page. No one likes to land on a site where they have to scroll past several ads that sit “above the fold” and Google Search won’t return these pages in the tops of searches any longer, according to a new post from The Google Search blog. Here’s what you need to know about the … [Read more...]

Google Search Plus Your World Equals Search Changes

Google is constantly working on the search experience, tweaking it and making changes to improve both search and their place at the top. Now Google has introduced its most radical change yet, as it rolls out “Search Plus Your World” this week. The biggest +1 for users is the ability to find content from the whole World Wide Web combined with items that have been shared in your private … [Read more...]

Google Places and Local SEO: The Basics

Thanks to Facebook and Twitter, it became necessary for people to constantly shout to the world what they're doing right now, whether that be on vacation with family or standing in line at the post office. That has now evolved to where it's not just about what you're doing, but where you're doing it. Enter Google Places – part of Google Maps, this free service allows business owners to get … [Read more...]

HostGator Saves the Day!

We've been using HostGator fairly exclusively over the last year, after trying some of the big name services, and time and time again they prove themselves to be the best solution for hosting, especially when it comes to WordPress. Whether it's quick help in fixing a slow server, site migrations, or any other issue, their technical support staff are always there to help with their online … [Read more...]

What is Google Schemer?

Google has done it again. In its sinister – ok not so sinister – plan to take over the World Wide Web, Google has launched the Schemer platform closed beta. What is Schemer, you ask? It is a new Google family platform created by a small group of Google engineers to compete with FourSquare and Yelp.  Did we say compete? Google has not exactly stated that fact, but when you see the similarities … [Read more...]

SEO Onsite Audit for The New Year

The end of the year is rapidly approaching. Everyone is busy wrapping up their end of the year business and tying up loose ends in anticipation of the brand new year. This is the perfect time to site down and perform an onsite SEO audit on your site to help you start the New Year off right. Make it your New Year’s resolution! SEO: Keep it Fresh Keeping your website content fresh is one of the … [Read more...]

Social Media Marketing: Not Just a Numbers Game

If you have often wondered how someone can have 5,000 fans or followers but no interaction, no “conversation” taking place on their Social Media pages, you are not alone. Many small business owners make the mistake of thinking that Social Media is all about the numbers.  In some respects they are correct, but in the grand scheme of things turning Social Media into a valuable marketing tool is … [Read more...]